TALISAY CITY — As part of its month-long first anniversary celebration and in line with its “Ikaw Ang Una” campaign that puts consumers and communities at the forefront, Negros Power led a successful coastal cleanup activity on Saturday, August 2, at Purok Tayabas, Barangay Zone 15, Talisay City.

The environmental initiative gathered 75 volunteers, composed of employees from Negros Power, personnel from the Bureau of Fire Protection (BFP), and community members guided by the Bantay Katunggan coastal protection group of Talisay City.

Volunteers collected a total of 15 sacks of coastal waste, properly categorized for responsible disposal and recycling:

* Non-recyclable waste — five sacks (approximately 70 kilos)

* Recyclable materials — seven sacks (approximately 110 kilos)

* Broken glass and tiles — three sacks (approximately 40 kilos)

This coastal cleanup reflects Negros Power’s ongoing commitment to sustainability, community partnership and environmental protection. The activity also aligns with its flagship “Ikaw Ang Una” campaign, emphasizing consumer care and inclusive growth through proactive community initiatives.

“We recognize that our responsibility as a utility provider goes beyond delivering electricity. It includes being a catalyst for positive change in the communities we serve,” said Maricel Pe, Assistant Vice President for Customer Care of Negros Power.

“Through our ‘Ikaw Ang Una’ campaign, we want our consumers to feel that they are truly first, whether in service, safety or shared action for the environment.”

Negros Power’s first anniversary celebration continues throughout August with activities aimed at strengthening its connection with the people of Negros Occidental and honoring its commitment to service excellence, environmental responsibility and customer-first values.