SM City Bacolod is celebrating denim throughout July. The ongoing festivities recognize the versatile fashion staple that can work from day to night.
The mall is offering shoppers four ways to enjoy denim this month.
Throughout SM City Bacolod denim wear is buy one, get one with discounts up to 70 percent off.
The Denim Dance Fest 2019 regional auditions also begin tomorrow, July 13, at 2:00 p.m. in the main atrium, where participants can dance their heart out in their sexy and stylish denim attire.
The mall is also featuring a “Celebrate Everything Denim” installation, where shoppers can take Instagram-worthy shots with a neon-lit, sequin-filled backdrop.
Meanwhile, shoppers are also encouraged to use the hashtag “#DenimWalkAtSM” in photos flaunting their best denim ensemble for a chance to win giveaways throughout July. (PR)